Close-up of green eye framed by long lashes; male healthcare provider takes a woman's blood pressure measurement with BP cuff; online doctor smiles at telehealth patient from mobile phone

Eyelash growth

Want fuller, longer, and darker natural lashes? Bimatoprost (Latisse) is a prescription eyelash serum with clinically-proven results.
Get care from Amazon One Medical with a one-time virtual visit or become a member to easily book an in-office appointment.
Explore ways to get care


Best for
• Booking same/next-day appointments* at offices near you with the app
• Booking primary care visits* for mental health, preventive care, chronic conditions, and more in states where we have offices
• 24/7 on-demand virtual care for quick treatment of common conditions, anywhere in the U.S. at no extra cost.
• Major insurance accepted for in-office and remote visits*


Best for
• Quick treatment of common conditions
• Care by message or video**
• Self-pay visits – no insurance accepted or needed
• FSA/HSA eligible
Common conditions
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Select Rx renewal
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How to access care
One Medical app
Schedule visits, in-office or remote*
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Message with your care team
On demand
24/7 on-demand virtual care via message** and video
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Membership fee
$9/mo or $99/yr for Prime members
$199/yr for non-Prime members
No membership fee
Prime membership required
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Cost for on-demand virtual care
Included in the membership
$29 or $49
Accepted for scheduled visits
Not accepted
FSA/HSA eligible
Accepted for scheduled visits
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*These appointments will be billed to you or your insurance
**Messaging via Pay-per-visit is only available in 34 states
Learn more details via our FAQs

Get help for eyelashes and other health concerns




45% savings
with Prime
There’s no nearby One Medical office based on your address
But you can still access 24/7 on-demand care with the One Medical app
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Book same/next day in-office appointments via the app
Scheduled visits (in-office/remote) billed to your insurance separately (cost sharing applies). One Medical accepts most insurance.
For $9/month, you can
• Book same/next day appointments at offices near you with the One Medical app
• Get 24/7 on-demand virtual care via video or messaging
• Send and receive secure messages with your care team
• Easily request prescription refills and renewals

Quickly treat eyelashes with 24/7 virtual care

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*Messaging is not available in some states
• Self-pay visits - insurance not accepted or needed, FSA/HSA eligible
• Fast care - no appointment necessary
• Prime not required
• Your health data is secure and protected by our practices and by law
How it works
1. Choose a condition you need help with, answer some questions, and connect with a provider through message or video
2. Pick up any prescribed medication at a pharmacy of your choice or have it delivered
3. You have 14 days to follow up with the provider on any questions you may have
Amazon Clinic is now Amazon One Medical
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What is bimatoprost (Latisse)?

Bimatoprost 0.03% is the only FDA-approved prescription drug for eyelash growth. It’s clinically proven to make natural lashes noticeably fuller, longer, and darker in about 16 weeks when used as directed.

How long does it take bimatoprost to grow short or wispy lashes?

Eyelash improvements take place gradually when using bimatoprost, but most people begin to see a difference in about 2 months.

Is Pay-per-visit right for me?

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You're 18-64
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You don't have a pre-existing eye condition like glaucoma or eye hypertension
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You're not pregnant

Prescription eyelash growth serum

Your Amazon One Medical provider will determine which (if any) eyelash treatment is medically appropriate for you based on your symptoms and health history. If you're prescribed medication, pick it up at a pharmacy of your choice. Choose Amazon Pharmacy for free delivery and transparent Prime pricing.
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Bimatoprost (Latisse)

More care for your hair and skin

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Breakouts can be even more distressing for adults than for teens.
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Atopic dermatitis (AD) affects 16.5 million adults in the U.S.
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Rosacea can cause skin redness as well as pus-filled bumps.
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Not sure where to start?

For a one-time fee of $49, a One Medical provider can diagnose and treat common health complaints, renew prescriptions, and answer your questions in real time. Restrictions apply.

Frequently asked questions

About Amazon One Medical

What are my telehealth options for this treatment?
Amazon One Medical offers multiple ways to get care from the comfort of your own home.

If you're a One Medical member and you live in a state where One Medical has offices, you can schedule Remote Visits with One Medical providers, which are billable to you or your health insurance. As a member, you can also get 24/7 on-demand virtual care with Treat Me Now or Urgent Video Chat via the One Medical app at no extra cost, no matter where you live in the United States.

If you're not a One Medical member, you can start a one-time virtual visit with Pay-per-visit. Pay-per-visit offers two types of telehealth for Amazon customers: video visits and message-only visits. Video visits are available for $49 in all 50 states and D.C. Message-only visits are currently available for $29 in 34 states.

To see your Pay-per-visit options, first choose your state.
Can I use my health insurance for Pay-per-visit?
Amazon One Medical doesn't accept health insurance for Pay-per-visit care. You can submit a claim to your insurance provider for reimbursement, but we can’t guarantee they’ll reimburse you for your one-time virtual visit.

If you normally use insurance to pay for your medications, you can do that with medications prescribed through all Amazon One Medical services. Amazon Pharmacy accepts most insurance plans. For other pharmacies, please talk with your pharmacy directly about insurance coverage. The cost of medication isn’t included in the cost of your visit.
What happens if my provider can't diagnose or treat my health issue through Amazon One Medical Pay-per-visit?
If your provider can’t diagnose or treat your health issue through Pay-per-visit, they may recommend that you see a primary care provider or a specialist for in-person care. If that happens, you won't be charged.
How does Amazon One Medical protect my health information?
Amazon One Medical protects customers’ protected health information (PHI) with stringent, Health Insurance Portability and Accountability Act (HIPAA)-compliant privacy and security practices to keep information safe and secure.

We’re committed to building an infrastructure that fosters and promotes a culture of customer privacy and a strong commitment to safeguarding health information. We maintain administrative, physical, and technical safeguards to protect customer information. This includes conducting rigorous security reviews and testing during product development, using encryption to protect data, and providing features like two-step verification to help customers protect their accounts.

Amazon does not sell customers’ personal information, including PHI.

About bimatoprost eyelash serum

How much does bimatoprost cost?
The generic price for a 3mL bottle of bimatoprost may range from $30 to $60 with a prescription discount card.*

A 3mL bottle contains 70 applicators and lasts about a month when the serum is used daily as directed. A 5mL bottle contains 140 applicators and lasts twice as long. Each eye requires its own applicator. Applicators can only be used once.
*Pricing isn't guaranteed.
Is bimatoprost covered by insurance?
Probably not. Most health insurance plans won't cover the cost of bimatoprost eyelash serum.
Are the effects of bimatoprost permanent?
When you stop using bimatoprost, you'll lose the benefits of the growth serum in a few weeks or months and your lashes will return to their previous appearance.
What are the possible side effects of bimatoprost (Latisse)?
The most common side effects of bimatoprost eyelash growth serum are itching and redness, reported in approximately 4% of clinical trial patients. If you have light-colored eyes, there's a small chance (less than 4%) that bimatoprost may permanently darken the colored part of your eye (iris).

There's also a small chance that bimatoprost will darken your eyelids, which may be reversible. You can reduce this risk by using the medication as directed. Avoid getting this medication in your eye or on your lower eyelash line.
Can I use bimatoprost if I wear contact lenses?
Yes. But if you wear contact lenses, you'll need to remove them before you apply bimatoprost to your upper eyelid. Healthcare providers recommend that you don't wear your contacts for 15 minutes after bimatoprost application.
Does Latisse work on eyebrows?
Yes. Some clinical studies indicate that bimatoprost, the active ingredient in Latisse, is a safe and effective treatment for eyebrow hair loss.
Clinical sources
1. Allergan. (2020). Latisse: Highlights of prescribing information.
2. Carruthers, J., Beer, K., Carruthers, A., Coleman, W. P., 3rd, Draelos, Z. D., Jones, D., Goldman, M. P., Pucci, M. L., VanDenburgh, A., Weng, E., & Whitcup, S. M. (2016). Bimatoprost 0.03% for the Treatment of Eyebrow Hypotrichosis. Dermatologic surgery : official publication for American Society for Dermatologic Surgery [et al.], 42(5), 608–617. Retrieved from
3. Jones D. (2011). Enhanced eyelashes: prescription and over-the-counter options. Aesthetic plastic surgery, 35(1), 116–121. Retrieved from
4. Wirta, D., Baumann, L., Bruce, S., Ahluwalia, G., Weng, E., & Daniels, S. (2015). Safety and Efficacy of Bimatoprost for Eyelash Growth in Postchemotherapy Subjects. The Journal of clinical and aesthetic dermatology, 8(4), 11–20. Retrieved from